ClickSweeper’s Software Service Solution Package employs lead management software, ConversionSweeper and PPC management software, Clicksweeper. Varazo’s lead management system has the following features.
- Capture leads from web forms, phone calls, and email
- Manage lead status and convert leads to contacts or customers
- Track lead source by medium, source, campaign, keyword and ad
- Download lead status from SalesForce
- Pass lead quality score to PPC management system
ClickSweeper’s Marketing Agency Solutions Package features a variety of bidding strategies to match the varying business objectives of each agency client. As SAAS and Cloud search marketing software, it uses lead quality score to control keyword visibility for optimum marketing ROI. With ClickSweeper you can set bidding strategies based on any of the following:
- Keyword ROI
- Conversion driven
- Budget driven
- Rank driven
ClickSweeper software also includes a number of features to help those new to PPC advertising or lacking in-house expertise manage and optimize campaign performance. These include:
- Optimize keyword inventory with matching type
- Evaluation of ad copy performance based on the return on ad spending
- Management reports that help advertisers monitor ad performance by revenue and ROI
- Campaign trend, trigger and performance alerts to help advertisers can stay on top of their campaigns
- Streamlined create, edit and copy of campaigns, ad group, ad copy and keywords
On Demand or Scheduled Reporting
ClickSweeper provides three types of reporting:
- Account Summary Report provides a summary of campaign and ad group performance along with the 10 best performing keywords
- Keyword Detailed Report lists all keywords that generated a click
- Account Trend Report includes weekly or monthly trend graphs and a campaign and keyword performance summary
These reports can be called up on demand as needed or scheduled at regular intervals.
With the Managed Service Solutions Package, our team of experts works as your ClickSweeper administrator to optimize account performance. While ClickSweeper software includes all of the features necessary to optimize campaign performance, utilizing the features optimally takes some experience and a good understanding of Google AdWords and search engine marketing. For those who don’t have this expertise in-house, the Managed Service Solutions Package is available to ensure you get the most from ClickSweeper and your campaigns.
ClickSweeper offers free product training to ensure that our customers are familiar with all of the software features and understand how to utilize the features to get the maximum benefit for their business. Additionally, your account manager will provide assistance with the initial account set-up.
The ClickSweeper Customer Support team members are not only ClickSweeper software experts but also knowledgeable in AdWords, SEM, analytics and website marketing. They are available to assist you with both technical and marketing questions.
Pricing for the ClickSweeper Managed Service Solution is only $1,000 per month or 5% of ad spending whichever is greater.